The browser you use has a real impact on your safety online: alongside advertisers tracking your online activity, there are also adversaries who may try to exploit bugs in your browser in order to compromise your entire system (regardless of which browser you do choose, it’s always important to ensure you have the latest update). Whichever browser you use, it may be a good time to look at what features browsers have to protect your privacy and security online - maybe even re-evaluating your browser of choice. Google is also testing tools for interest-based ad targeting without cookies, just as many other popular browsers have been phasing out trackers, particularly through third-party cookies.

Back in 2019 Google made headlines for its controversial plans to change how extensions will work in Chrome, with potential to undermine the efficacy of ad blocker extensions. Google continues to hold a dominant share of the browser market. And while these delays impact the rollout of technologies embedded in our browsers, their trajectories have not fundamentally changed. Browser vendors were forced to delay plans to deprecate insecure protocols after realizing it could prevent users from accessing critical health and government websites. In the early months of the COVID-19 pandemic Google Chrome delayed expected browser updates, as employees quickly transitioned to working from home. An ever increasing amount of traffic flows through our devices, turning web browsers from our primary gateway to the web into our primary gateway to the rest of the world.

Brave browser market share